Case Study - Increasing Conversions and Reducing Advertising Costs
We replaced their expensive attribution tools with a custom-made system built for Shopify stores, identified opportunities to reallocate advertising spend, and used data-driven insights to completely overhaul their campaigns.
- Client
- Sisters & Co
- Year
- Service
- Shopify development, SEO, Advertising
Overview
Sisters & Co is one of New Zealand's leading high-end department stores bringing you many of the world's coveted designers online and at their Bay of Plenty store.
Sisters & Co struggled with multi-channel attribution. Each ad platform overstated their impact on sales, and Sisters & Co didn't have a clear picture on how to improve their advertising.
We replaced their expensive attribution tools with a custom-made system built for Shopify stores, identified opportunities to reallocate advertising spend, and used data-driven insights to completely overhaul their campaigns.
What we did
- Shopify Development
- SEO
- Advertising
- Ecommerce Strategy
- Increase in ROAS
- 162%
- Decrease in cost per conversion
- 53%
- Increase in conversions
- 51%
- In USD saved per month
- 2.5k
We have worked with Mitchell for 4 years now and he has been critical to our success. If you operate a Shopify store in New Zealand, you need them on your team.
Director at Sisters & Co