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We do Shopify SEO for New Zealand stores.

Work with a local SEO agency that knows how to produce real results for New Zealand Shopify merchants. 14all Agency is a team of digital experts with 10+ years experience working with Shopify and other ecommerce stores to grow their organic traffic, generate sales, and increase customer satisfaction.

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Through practical advice and guidance, our online traffic has almost doubled since we started last year.

Miree, Director at Pure Dance

The formula - How do you do SEO on Shopify?

SEO is changing all of the time, and many New Zealand stores struggle to keep up to date with the latest in SEO trends. We have worked with local Shopify stores across New Zealand to develop a unique and consistent approach to achieving better Shopify SEO rankings.

  • #1 Shopping Experience. The first step to improving your Shopify store's SEO is to optimise the entire shopping experience. Our team of experienced Shopify developers will be responsible for key factors including your pagespeed, technical SEO, website quality, and proper tracking.
  • #2 Trust-Focused Content. We will create a content strategy plan designed to build yourself into a trusted authority for your industry. We know what kind of content gets picked up by Google for the first page and as featured snippets, and we know how to customise your website to build your authority to grow your Shopify SEO rankings for competitive searches.
  • #3 Research & Insights. SEO for Shopify stores has a first-movers advantage. By staying on top of search trends, we can help you uncover new opportunities to increase your organic traffic quickly. Our team are also experts at leveraging and connecting data across multiple platforms to help Shopify merchants make data-driven decisions.

Case Study - We get SEO results for Shopify stores that other agencies can't.

While many New Zealand Shopify merchants were struggling to get new visitors during 2023 compared to 2022, we grew the organic traffic of a local fashion brand by 90%, resulting in an extra ~80,000 website visitors per quarter.

Our work on the Shopify store's SEO contributed to their 28% increase on online sales for 2023 compared to the same time period in 2022, a phenomenal result during a time where many other local businesses were down in sales.

Our formula for success was as follows:

  • #1 A Faster & Better Website. You will struggle to achieve any SEO growth if the shopping experience of your store isn't perfect. We improved loading time from 5 seconds on average to 0.5 seconds, and redesigned the store layout for better online shopping.
  • #2 A Cross-Platform Content Strategy. We worked with their internal team on a combined content strategy that was cross-posted on their website, social media, and weekly newsletter. The end result was simplifying their content creation while increasing the reach of their content.
  • #3 Rich Snippets & Discovery Feed. With a few simple changes to their website and content, we increased the frequency that their website appeared in Google's rich snippets and discovery feed, which is one of the most important and overlooked factors for SEO rankings in modern day.

Agency Benefits - What you can expect from our team

Here are just a few of the ways we can help you with SEO for your Shopify store. Our team of Shopify experts can also support you on Shopify development, advertising, and cyber security to keep your entire online store running smoothly.

  • Technical Auditing. We can audit your Shopify store to identify issues and possible improvements including aspects like page structure, metadata, duplicate content, and rich snippets.
  • Site Speed. Our team of technical Shopify experts can optimise your online store to load faster, a key factor in SEO rankings.
  • Performance Reporting. Receive monthly SEO performance reports detailing how we are improving over time and what we should focus on next.
  • Content Strategy. We will help you create an effective cross-platform content strategy to drive online traffic, as well as optimise your existing content for SEO, such as product & collection descriptions.
  • Broken Link & 404 Page Management. Mitigate the amount of broken links and 404 pages on your website. Our tracking tools can help you quickly find and squash broken links on your website.
  • Improved Shopping Experience. Improve customer delight and satisfaction to improve average on time on page, and in turn boost your SEO rankings.

Getting Started - Get SEO for your Shopify store with one simple subscription

No fixed contracts, cancel or pause anytime. All of our subscription plans also include a range of monthly perks to help you grow & operate your Shopify store.

SEO Management

We will help take your store's SEO rankings to the top through our expertise in content strategy, technical seo, site speed, and more.

SEO Performance Reporting

Every month we will report on your SEO performance to show you where your rankings are increasing, areas we can improve, and identified opportunities.

Broken Link & 404 Monitoring

We will keep track of your website broken links and 404 pages ongoing to make sure no customers are lost from empty pages.

Also included in every subscription

All of this, starting from

$2,500NZD+GST

per monthSee plans

Got questions? Book a call to learn more about how 14all Agency works and how we can help you.

How well do you know your Shopify store?

Every subscription plan comes with monthly reporting and perks to help you manage and grow your Shopify store. Our monthly reports are prepared by Shopify experts and includes our insights, recommendations, and identified opportunities. Click below to see a sample of our monthly reporting.

See sample report
Shopify Monthly Reporting Screenshot

Got questions? - Frequently Asked Questions

Do you guarantee SEO rankings?

The short answer is no, and any agency who would guarantee that is probably trying to scam you.


What we do instead is give practical insights and guidance on where you are ranking right now, and what we can do to improve it.

How long will it take for my SEO rankings to go up?

It varies from store to store, but for most we can identify at least a few easy wins and see SEO gains in some search terms within about 6 months.


It is important to understand that each store is unique though, and more competitive industries may take longer to see meaningful results.

When do I get my monthly reporting?

We typically send your monthly reporting 1-3 business days after your subscription renews each month.

What is included in my monthly reporting?

Our monthly reporting includes all the information you need to run a successful Shopify store including: your overall store performance, SEO rankings, advertising performance, site speed scores, cyber security issues, fraud activity, DMARC reports, and SEO improvements. On top of that, our Shopify experts review all of the data that we report on to give you our personal insights and recommendations. You can view a sample of our monthly report here: https://reports.14all.nz/

Can I subscribe for only one month then cancel my plan?

Of course! There are no fixed terms of contracts with our subscriptions. If you only want to use our services for one month, you can subscribe then cancel before your next billing cycle to get our full set of services for that month only.

Who does the work?

When you subscribe to any of our monthly services, you will get a dedicated project manager and a team of Shopify experts ready to support your online store across all of our services. You can learn more about us on or about page.

Can you do SEO for us without a subscription?

We choose to do adhoc SEO work at our discretion, please get in contact with us via hello@14all.agency and we'll get back to you as soon as possible.

What do you mean by unlimited meetings?

By this, we mean that you can book as many video calls with us as you like, subject to our availability, to get our consultation, go over new work, or review work in progress.

Are there any refunds if I don't like the service?

We haven't had anyone ask for a refund yet, but please do know that due to the high quality and time-intensive nature of the work, there will be no refunds issued.

I have multiple brands, do I need more than one subscription?

Our reporting and ongoing management covers one website, if you have multiple brands, you will need another subscription to get reporting and management for those as well.

Can you come into our office to meet / do the work?

We exclusively work and handle meetings remotely.

About 14all Agency

We are a remote agency helping Shopify stores accross New Zealand. Our team is built of experts around the country, including:

  • Shopify SEO Specialists. Our SEO specialists help Shopify stores enhance their visibility and performance on search engines. Through keyword research, strategic optimisation, and technical expertise, we boost organic traffic and drive conversions.
  • Shopify Developers. We have over 10 years experience building Shopify websites, Shopify apps, and migrating stores to Shopify. Our team of developers can help you improve your website's shopping experience, integrate with new technologies, and simplify your administration.
  • Ecommerce Strategists. Leveraging market analysis, consumer insights, and platform expertise, we architect tailored strategies encompassing branding, marketing, and optimization. Our aim is to empower businesses to navigate the digital landscape effectively, driving growth and fostering lasting success.
  • Content Creators & Copywriters. As ecommerce copywriters, we craft compelling product descriptions, engaging website content, and persuasive marketing copy to captivate audiences and drive sales. We can help you create a content strategy that works for you and your business goals.
  • Cyber Security Analysts. We are experts at cyber security and fraud monitoring for Shopify stores. We can help you reduce fraud activity, prevent threats or data leaks on your Shopify store, mitigate email spoofing, improve email deliverability rates, and educate your team on best cyber security practices.

Get Insights - Are you optimising your Shopify store for the Google Discovery feed?

Google Discover is a new mobile experience that helps users find new websites, content, and information without searching. Think of it kind of like a social media platform, except instead of aggregating posts, it aggregates content from across the web.

Over 44% of all links on Google Discover are from ecommere websites. Google Discover is critical for Shopify stores because it helps you reach new customers, and the frequency at which you appear in Google Discover directly impacts your chances of appearing at the top of Google's search results.

We have helped many New Zealand Shopify stores interested in SEO increase their visibility wih Google Discover, here are a few simple tricks you can do to get started:

  • #1 Deliver quality content. Are you creating content or sharing valuable information on your Shopify website? Google Discover rewards valuable content that readers find interesting, so the first place to start is by thinking of what your customers care about, and contributing authentic information on your Shopify store.
  • #2 Improve your technical SEO. Make sure that you have structued data added to every page on your website, your images are high-quality, and your website loads quickly.
  • #3 Keep up with what's trending. Keep track of what emerging topics are popular for your industry, and share your unique perspective or guidance on your website, social media, and newsletter. Examples of what to look out for could be new brands, events related to your industry, viral products, or seasonal searches.

Our work

Learn more about the results we have achieved for New Zealand brands

Sisters & Co

Case study

Increasing Conversions and Reducing Advertising Costs

We replaced their expensive attribution tools with a custom-made system built for Shopify stores, identified opportunities to reallocate advertising spend, and used data-driven insights to completely overhaul their campaigns.

Shanes

Case study

Improving Email Deliverability Rates with DMARC

Improving Email Deliverability Rates for a New Zealand Shopify merchant.

The Conservation Hub

Case study

Creating a Cross-Platform App for Conservation

We created a web, mobile app, and API that has been used by community groups, local councils, and the Department of Conservation to record over 200,000 conservation datapoints in 2023 with features such as offline support, custom form building, data conversion, and geospatial queries.

Got questions for us?

Schedule a free call to learn more about how 14all Agency works and how we can help you.

Book a call

Prefer email?

Email your questions to hello@14all.agency and we'll get back to you as soon as possible